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The impossible project

Last month, I received an email from Ella Sverdlov who won the Best polaroid contest organized by Blur magazine and The Impossible project. Ella told me that Polaroid always gives her a sense of peace and winning The Impossible Project encouraged her to open her Etsy shop.

Likewise, I find Polaroids calming and I don’t know why but her shots of America reminds me of an old movie by Jim Jarmush

Nothing is original. Steal from anywhere that resonates with inspiration or fuels your imagination. Devour old films, new films, music, books, paintings, photographs, poems, dreams, random conversations, architecture, bridges, street signs, trees, clouds, bodies of water, light and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work (and theft) will be authentic. Authenticity is invaluable; originality is nonexistent. And don’t bother concealing your thievery — celebrate it if you feel like it. In any case, always remember what Jean-Luc Godard said: “It’s not where you take things from — it’s where you take them to.
—Jim Jarmusch, The Golden Rules of Filming

Please read also…Words to shoot by – a photographic collaboration

Le mois dernier, j’ai recu un email d’Ella Sverdlov, la gagnante du the Best polaroid contest organise par Blur magazine and The Impossible project. Ella me disait que photographier en Polaroid lui procurait une sorte de calme interieur et que The Impossible Project l’avait encourage a ouvrir son magazin sur Etsy.
Tout comme elle, je trouve les polaroids calmants et je ne sais pas pourquoi mais ses photos de l’Amerique me font penser a vieux film de Jim Jarmush
Filed under: Photography


Founder of Award-Winning Concept Store BODIE and FOU (now closed) & Photographer, UK's Top 10 Design blog, mum of one cool surfer, 23 years in London, now living by the beach in France, married to a kiwi.

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